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WORK SKILLS ESP  English for Marketing Expressions Selection |
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Marketing
Cate Farrall and Marianne Lindsley, the author of Professional English in Use Marketing, Cambridge University Press presents useful phrases and vocabulary about marketing in various topics of content: the marketing mix, SWOT analysis, marketing strategy and the marketing plan, marketing ethics, the market environment, legal aspects of marketing, research, and new product development.
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Telemarketing Scripting Information
World Payment Services Learning Organization at www.worldpaymentservices.com website presents telemarketing scripting information in various topics of content: dealing with direct questions, opening statements, consultative questions, qualifying questions, and closing statements, etc.
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Describing Trends
www.gnosislearning.com website presents useful phrases and vocabulary about describing trends.
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Seven Steps to Effective Direct Mail
MSP Digital Direct at www.msp-pgh.com website presents useful phrases and vocabulary about direct mail marketing.
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Marketing Vocabulary
Josef Essberger, the author of Top 20 Business Vocabulary e-book, at www.englishclub.com website presents us with selected keywords in marketing.
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List of Useful Related Sales & Marketing Terminology
The Institute of Sales & Marketing Management (ISMM) at www.ismm.co.uk website presents useful related sales & marketing terminology and their definitions.
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